James Mayes

Archive for the ‘Social Recruiting’ Category

Open shout… what’s the challenge?

In Personal, Personal Development, Recruitment, Social Media, Social Recruiting, Start-ups on January 16, 2013 at 11:00 pm

While I’ve continued to write occasional posts recently, I’ve been somewhat preoccupied with other events. Likewise, I’ve been rather quieter on the professional front.

I’ve been working on some projects in the meantime, but I’m now opening up for something fresh. What, you might ask, could that be? Frankly… it’s up to you!

My history is predominantly recruitment and talent focussed, but always with a strong technology element. I’ve strong knowledge of the social media, marketing and social recruiting space, I’ve run many training sessions, run sales teams and presentations, worked as an RPO client manager and as an external technology consultant. I’ve been involved in event organisation, speaking and sponsorship. I’ve taken on product management and product marketing projects.

ChallengeIn short then, this represents an open shout: I’m in the market for a challenge. Come talk to me if you think I can help you with yours!

Social media image size cheat sheet

In Facebook, Facebook tips, Google+, Infographic, LinkedIn, Social Media, Social Recruiting, Twitter, Twitter Tips, Video on January 15, 2013 at 11:18 am

Something that’s been a pain to me in the past, and no doubt a constant pain to everyone else who’s ever tried to carefully prepare a social media page…. what size should the image be?

Luckily, problem solved. The wonderful guys over at LunaMetrics have done the hard work for us. Not only for images though, they’ve covered video preview sizes, caption box character limits, thumbnail sizes… everything!

Image size

What’s more, they’ve covered all this for

  • Facebook
  • Twitter
  • Google+
  • YouTube
  • LinkedIn
  • Pinterest

If you build, customise or play with images, videos, thumbnails or layouts on any of the above sites…. you need this in your life!  Bookmark, enjoy! Full post here.

 

Results in: the war for talent is over….

In Recruitment, Social Recruiting on November 14, 2012 at 4:18 pm

At an event on the changing nature of the recruitment industry a while back, one of the speakers offered a great soundbite:

“The war for talent is over. Talent won”

I don’t believe it was his originally, but it certainly got some buzz in the room that day – and in one clear respect, he was right. Candidates have become far more influential and forced the industry into some sweeping changes. Many employers are using social media as a more efficient way to access candidates, most blue-chips now have at least some understanding of what employer brand and marketing are (even though I’m still not convinced the employer brand can be separated from the company brand, especially in the case of B to C firms).  The move to mobile is inexorable and today saw a major change announced by JobSite, one of the bigger and more innovative job boards out there.

Here’s the thing though. What really happens in a war?  The balance of power may shift, for a period. Very rarely is the loss/victory a permanent conclusion. If anything, a relatively short war can lead to decades of strife as changes are made by those in power. As for the rest of the population? They lose. On both sides, almost without fail.

confusionSo where are we, in the recruitment cycle of things? Did Talent win?  Yes, I think for now. In most sectors and disciplines, talented candidates are in the driving seat. Firms are under pressure to do more with less and talent acquisition methods and technologies show that.

What of the decades of strife? That, I believe, is just beginning. Candidates are now receiving so much advice, from so many sources. How to write a CV, should you use an infographic, make sure your LinkedIn/Twitter/Xing and countless other profiles are perfect. Sort out your Facebook settings. Learn how to do a good video interview. For employers, it’s a similar story… an absolute plethora of tools have launched in the last couple of years – some stellar, some less so.  Many of the larger firms still run legacy ATS platforms which can be a nightmare to integrate anything new with- so keeping up to date with candidate demands is no easy feat.

I don’t believe we’re necessarily in the wilderness though. Some new emergents are focussing on candidate experience, to great effect – really helping employers understand what’s needed and helping to ensure they spend time and money on the most effective things… not ALL the things!  Social filtering is getting better every day, helping good quality jobseeker advice rise above things which may be just average but with great SEO.

TL;DR version? No-one won, but some lessons have been learnt. Change is only the beginning.

Twitter’s own profile recommendations

In Social Media, Social Recruiting, Twitter, Twitter Tips, Video on November 10, 2012 at 12:31 pm

I’ve written before on how I use Twitter, and included there some thoughts on what I like to see on a profile to catch my interest.  Thing is though, that’s only my opinion.  Is one opinion worth more than others? Maybe, maybe not. But in this case, how about some advice straight from Twitter themselves?

They’ve just released a short video guiding you through profile updates and ideas – take a look! Whether just starting out or seasoned user, you might learn something 😉

Enjoy!

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