James Mayes

Posts Tagged ‘YouTube’

Social media image size cheat sheet

In Facebook, Facebook tips, Google+, Infographic, LinkedIn, Social Media, Social Recruiting, Twitter, Twitter Tips, Video on January 15, 2013 at 11:18 am

Something that’s been a pain to me in the past, and no doubt a constant pain to everyone else who’s ever tried to carefully prepare a social media page…. what size should the image be?

Luckily, problem solved. The wonderful guys over at LunaMetrics have done the hard work for us. Not only for images though, they’ve covered video preview sizes, caption box character limits, thumbnail sizes… everything!

Image size

What’s more, they’ve covered all this for

  • Facebook
  • Twitter
  • Google+
  • YouTube
  • LinkedIn
  • Pinterest

If you build, customise or play with images, videos, thumbnails or layouts on any of the above sites…. you need this in your life!  Bookmark, enjoy! Full post here.

 

Blog: Turn your Facebook Timeline into a movie

In Facebook, Facebook tips, Personal, Social Media, Video on January 31, 2012 at 3:27 pm

Facebook is now rolling out Timeline for all users – and I’ve noticed more people adding detail to their history recently. Fortuitous then, that Timeline MovieMaker will suck in that history and turn it into a great little movie – kinda “This is your life, according to Facebook”.  Some I know are shy with the amount they share (you need at least 75 photos shared) – so I thought it’d be fun to grab the video of mine and share here – give you an idea of what can be done.

It pulls out various random snaps, which you can change and edit. My favourites? I’d forgotten the snap of me in a burgundy bowler hat with Brad Pitt. I also like that it pulled out the snapshot of a Tel Aviv check-in. I was trying to fool Facebook Places that day with check-in data – achieved. I’ve never been to Israel…

Having watched and played with a few options, it’ll be really fascinating to see what companies can produce when Facebook finally release Timeline for Brands – maybe next month?

Having watched and played with a few options, it’ll be really fascinating to see what companies can produce when Facebook finally release Timeline for Brands – maybe next month?

If you want to play yourself, the movie maker app is here.

I used HyperCam2 (no affiliation) for the screengrab.

Blog: 4 things companies need to learn from individuals

In Conference, Personal Development, Recruitment, Social Media, Social Recruiting on July 7, 2011 at 8:25 am

I had the pleasure of my first AGR conference this week – having spent some considerable time in recruitment, it was the first time I’d found myself deep in the topic of Graduates for an extended period.  It was also an opportunity to step out of the social recruiting sphere I usually inhabit to take a look at quite a different side of the industry.

I was struck initially by the Twitterstream. Of an event of circa five hundred delegates (and probably over a hundred supplier representatives) #AGR11 was remarkably quiet. Maybe twenty or so regular contributors. Compare this with a #TRU event, or #SRConf the week before, the difference stands out. Why does this worry me?

  1. The wealth of information about changing recruitment technology on Twitter is simply too great to be ignored – so whether Graduates are or are not using Twitter, the professionals recruiting them can certainly learn from this platform.
  2. The next generation of teenagers coming through – I know approximately ten living along our little Sussex street. Four are on Twitter. These aren’t undergrads, these are A-level students. Neither are they brand new to Twitter and just playing around. It’s not the 70% penetration you get currently with Facebook in that market, but it’s certainly enough to warrant interest.

#agr11I was also struck by a tweet I received. It’s a brilliant question. Not a good one, a brilliant one.  Take a look at Social Media – not just Twitter, but YouTube, or Groups on LinkedIn. It’s often a PERSON that makes the difference or stands out, not so often the whole team. For new firms, teams or industries trying to fathom out how best they can use Social Media, perhaps individuals are the people to learn from, not other corporate case studies (which yes, we do present back at whichever conference is next on the circuit).

So, I was asked the question – and being a good citizen of Twitter, I responded and said I’d try and blog my thoughts. Initial reactions:

  1. Be quick. I’ve heard tell of companies taking forty-eight hours to approve a tweet.  That’s twenty minutes PER LETTER! Sure, you might want to double-check a tweet isn’t completely ridiculous – but trust and empower employees to react like real people – and answer a question quickly.
  2. Be varied. Most people don’t spend their entire time pushing a single agenda. We talk about our jobs, our families, our sports teams and our holidays. Sure, a company Social Media presence is almost certainly there to convey a message of some kind, whether it be jobs, product news, etc. but please, humanise it a little. It makes it easier for those on the other end to actually care.
  3. Show us. We’re looking at a screen. You know that old saying, a picture’s worth a thousand words? Put a personal or team picture on there somewhere. As above – humanise it.
  4. Ask. Some of the people I really admire, on Twitter particularly, have this down to a fine art. They regularly ask what their followers would like or are interested in. I’ve also seen people do this with video, audio, blogs, etc. You’ll find people not only like to be asked, but it delivers two other benefits – those who are nervous will feel as though they’ve been given permission to speak – and you’ll know precisely what your followers, fans, subscribers want. If you’re struggling for inspiration, not sure on content – this could be the lifeline you’ve been looking for.

I’d love to hear any more along these lines. In the meantime, I’ve been writing this one while delayed trying to get somewhere personally important – using it to distract myself from matters more urgent but beyond my control. Apologies if it’s not to the usual standard – I’m trying not to review and edit anymore as I think it probably does more harm than good. Maybe that’s one more thing to add to the list above!

Blog: Review of SMART conference

In Community, Conference, Personal Development, Recruitment, Social Media, Twitter on January 28, 2011 at 7:43 am

I wrote this review of SMART on behalf of Keith Robinson at ECom Digital, published by them earlier this week.  It appears here now for personal record, but comments and feedback are, as always, welcome!

First impressions were certainly good – an impressive building in a central location, plenty of staff to greet delegates on arrival and quick distribution of the WiFi details. The speakers and programme for the day had also been distributed previously, which very much aided planning – especially with the workshop streams, where we were able to figure out a plan for the day in advance. Getting that kind of admin out of the way swiftly very much aids getting on with the event itself.

Moving quickly into the opening address, Charlie Osmond did a great job of getting people ready for a day of discussion. He made clear Social had reached critical mass and was moving from a thing of wonder and hype into something which would be viewed with a clear and critical business eye.  We would all be expected to reconsider our preconceptions and he threw out a few strong sound-bites to ensure people were thinking, not just listening.

I was live-tweeting as best I could, and therefore keeping one eye on the Twitterstream.  At the point I noticed the use of different hashtags on Twitter. For those who use Twitter regularly, hashtags are a great way of following a theme or event. When multiple hashtags are involved, it becomes highly counter-productive. This could/should have been avoided. Not the first time I’ve seen it happen, but with Twitter being such a part of the conference circuit now, split hashtags really shouldn’t happen.

As the day progressed, I went with the Talent Management tracks each time.  The speakers were certainly impressive, with the organisers having brought in a good mix of theorists and strategists, pitching them in with realists who actually deliver for business.  There was a late switch on one of the sessions, so special mention should go to Sarah White – she stood in with a few hours notice, created slides from scratch and delivered a session that gave many some valuable food for thought.

Personally, I really enjoyed one of the panel events – representation from Google and YouTube is a great start. I was initially disappointed when I heard the Twitter rep had dropped out, but was then advised Nick Halstead was to join. For those of you who haven’t come across Nick before, he has a legendary passion for deep data and knows the inner workings of Twitter far better than most. He also possesses an acerbic sense of humour, which I believe always leads to a better discussion.

The highpoint for me – Nick’s comment that SEO would be dead within five years.  Certainly a controversial thing to say when sitting next to the man from Google! My low point was unfortunately during the Economist presentation.  Mark Johnson had some great stuff to say about quality of content, using debate to rally your community etc.  He also railed against the use of RSS feeds when placing news articles into Twitter, claiming that every single tweet to The Economist’s half-million followers was hand-crafted.  The Twitter account was duly checked by a few people in the audience and whilst this might be an accurate claim, the tweets are nothing more than a continuous stream of links back to the Economist. Why spend time having a real person caress every tweet if there’s no actual engagement? Unfortunately, Mark had no answer for this point. It was a shame, because he otherwise had some great points to make.

All in all – excellent event.  Very much a recruitment bias to those in attendance, but the speakers certainly had a wider range of message than would be found at a purist social recruiting event. Well worth attending. To wrap up, I’ve been back over the Twitterstream of the day and curated a selection of Tweets and the data from the live polls – all available on my blog.

 

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